Scuderia Toro Rosso is now Scuderia AlphaTauri

With its new design their new race car christened AT01 will have its première on Austrian soil at the AustrianGP in Spielberg

Friday night the squad named after Red Bull’s premium fashion brand presented its new car and its innovative team wear: Starting in 2020, Scuderia AlphaTauri will start competing for points in the top tier of motorsport with its two drivers Pierre Gasly (FRA) and Daniil Kvyat (RUS).

Stunning new design

More than 500 guests including international celebrities such as Chase Carey or Patrick Dempsey witnessed a Formula 1 presenta-tion during which the F1 car’s paint job was not the only thing that stood in the limelight. So were the new racing overalls worn by the team’s two drivers and the new, innovative team wear that makes the new presence of the Scuderia AlphaTauri team a great package.

Motorsport meets fashion

At Hangar-7 some 50 models presented spring and summer 2020 looks to the audience and provided them with a glimpse of the future AlphaTauri collections.

©Philip Platzer

Red Bull has been establishing its independent premium fashion brand called AlphaTauri since 2016. Changing the name of Scuderia Toro Rosso to Scuderia AlphaTauri marks another important milestone in its development.

Scuderia AlphaTauri at the AustrianGP

The new bolide will be first used in action at the traditional season opener in Melbourne on March 15. Austrian Formula 1 fans will be given the chance to see the new Scuderia AlphaTauri for the first time at the Red Bull Ring in Styria during the Formula 1 Großer Preis von Österreich 2020 from 3 to 5 July.

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